Patently Apple has identified a new patent that suggests that Apple is looking into integrating a display in the front of the AirPod case. As is the case with patents,…
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How Apple’s computer strategy has changed the Mac into a toaster
The advent of the M-series Macs signals that Apple sees its computers as “appliances”. The days of purchasing a Mac you could augment and upgrade are behind us. In essence,…
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Rumour mill: What can we expect from the iPhone 15 and iPhone 15 Pro
We’re still about six months away from Apple showing off the next generation of the iPhone but that doesn’t mean the speculation of what we can expect isn’t flying around….
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Virtual reality, augmented reality and mixed reality – Apple prepares to go big at WWDC 2023
While Apple has not often been the inventor or entirely new technologies, it has been at the forefront of making complex technology accessible and desirable. And this seems to be…
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Apple continues transition into fashion business with yellow iPhone and more Hermes accessories
Apple has released a new iPhone colour, yellow, for the iPhone 14 and iPhone 14 Plus. That comes with a bunch of new Apple Watch bands and AirTag accessories as…
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Apple’s messy release schedule for the Mac
For some product lines, Apple follows a predictable release cycle that gives customers certainty and enables them to make considered purchasing decisions. But for other products, there seems to be…
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The death of the Newton was the birth of Apple as we know it
When Steve Jobs returned to Apple in 1997, one of the first things he did was radically slash the number of different products Apple was making and selling. His famous…
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Health is Apple’s big frontier – and the Apple Watch is its trojan horse
It is becoming abundantly clear that Apple’s primary use-case for the Apple Watch is centred on health, fitness and well-being. If we look back at the first Apple Watch, it…
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Apple Home – the last piece of the puzzle is coming
Apple’s push into home automation started in 2014 with the announcement of HomeKit – a software framework that lets you configure, communicate with and control smart-home appliances with a Mac,…
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Hands On Review: Welltory
It’s become clear that the Apple Watch’s core use case is around health and wellness. Welltory is an Apple Watch and iPhone app that uses Heart Rate Variability to track…
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