Now that we’re past the flood of new devices and software updates – although we are still waiting on iPadOS 16 and macOS Ventura to officially arrive – we can focus on a bunch of other news that’s happening in the Apple universe.
Apple starts manufacturing in India
Apple is starting to diversify its manufacturing base, expanding to India (per Cult of Mac, MacRumors and others). Apple has had a long and fruitful partnership with Foxconn and that is set to continue as the manufacturing giant has been investing in people and facilities in the world’s second most populous country. The word is that Apple expects about a quarter of its iPhone production to happen in India by 2025.
A new iOS, a new wave of battery life complaints
It seems to be the usual story. Apple releases a major update to iOS and then there’s a huge uproar as people complain about battery life being smashed, usually with suspicion and accusations that Apple is using its software to try and force us to all buy a new iPhone.
It’s normal for an iOS update (and for that matter any major software update) to cause a performance and battery hit. The first few days after a major update requires a lot of background processes to run – things like rebuilding Spotlight indexes and the like.
9to5Mac even went as far as surveying its readers to finding out more, reporting that almost two-thirds of its readers saying they experienced degraded battery life after upgrading to iOS 16.
Apple sponsors one of the biggest shows on earth
The Mac Observer reports that Apple will be sponsoring the Super Bowl Half Time show next February. While Apple is famous for its 1984 ad, seen only once in primetime during that year’s Super Bowl, it generally doesn’t go in for this sort of sponsorship. But, then again, it also streams a number of other sports through Apple TV+ so it’s not such a stretch for Apple to start building a relationship with another sporting code.
Anthony is the founder of Australian Apple News. He is a long-time Apple user and former editor of Australian Macworld. He has contributed to many technology magazines and newspapers as well as appearing regularly on radio and occasionally on TV.